OBEY Clothing, founded in 2001 by Shepard Fairey, is an extension of his art and political message. Drawing on punk counterculture, skate and street art, it combines military-inspired designs and workwear with self-empowerment ideals.

Each garment reflects his philosophy of questioning the environment, inspiring critical thinking and spreading his message through design. OBEY represents variety, experience and the connection between art and fashion.